| COLLEGE: |
|
Business |
| DEPARTMENT: |
Marketing |
| PREFIX: |
MAR |
| NUMBER: |
7931 |
| TITLE: |
Sem on Sel Marketing Topics |
| CREDIT HOURS: |
3 |
COURSE ATTR: |
N/A |
COREQUISITES: |
N/A |
PREREQUISITES: |
N/A |
COURSE DESCRIPTION: |
Intensive study of the theoretical, conceptual, and methodological issues and problems which impact managerial applications in selected topic areas, such as marketing channels, distribution/logistics, environmental or (social) nonprofit marketing, consumer behavior, advertising/media research, or international marketing. |
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